5PREVIEW

" What was the idea behind 5PREVIEW?
The idea is really simple: everybody loves t-shirts and they are easier to sell than other clothes. We wanted to create a small collection and, when we had earned a little money from some prints that got a lot of attention on MySpace, we decided to print more and start up the company. That was one year ago and at the time we printed everything by hand with sponges and stencils. We now have a proper production line. I worked for a big Italian brand for several years before 5PREVIEW and I was tired of being creative for other people; I was ready to do something for myself."

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